​"For me, it is very important to work with entrepreneurs who have dreams to help shape the direction of our new world.  Whether it's making an impact  within their communities or on a global scale,  I work to obtain the resources that will build that business' foundation.  I think it also helps that I am in love with ideation.  It seems like it's part of my DNA.  Creating something tangible from a simple thought is like attaining 'The Glow' after Leroy fights Sho'nuff in The Last Dragon," laughingly said Sheer Culture Agency's Founder, Sherisse Ayala. "My intent with everyone I serve is to implement tools and systems needed to draw in a desired audience who will, not only enjoy but, benefit from a product or service.  I am all about the win-win," states Sherisse.

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Sherisse hails from New York City where culture and opportunity is in the air you breathe.  At the age of 13, Sherisse manifested a priceless opportunity at Universal Music Group which aligned her with record label executives who set her on a career trajectory where marketing would quickly show to be her calling.  She is also no stranger to the obstacles of starting a business.  From the outside looking in you might see two failed businesses, numerous professional career titles and then there's the stigma of being a college dropout.  Nonetheless, who she is encompasses more than what any resume can outline.